Weekly Report

May 12, 2018

By the Power of PR

PR can be a critical tool for any business. Great PR has the ability to bend opinions and turn trends in your direction. In its rawest form, PR manages the flow of information between the business or operation and the community in such a way as to benefit both parties.

“If a young man tells his date how handsome, smart and successful he is — that’s advertising. If the young man tells his date she’s intelligent, looks lovely, and is a great conversationalist, he’s saying the right things to the right person and that’s marketing. If someone else tells the young woman how handsome, smart and successful her date is — that’s PR.” — S. H. Simmons

We have now reached the stage in our operations that it’s time to start pulling the covers back. This is done by PR & Marketing. Given the design of our system, there are three things that impact the cost of our tokens — the initial launch of our ICO where excitement and availability drive value, built-in scarcity architected in our business model, and community driven scarcity (through the natural commerce that occurs through the exchange of goods and services on our network). We are excited about this next step in our evolution as a company. This will mark the next period of serious potential growth for us.

Today, we’ll be providing updates on the following activities:

· Announcements

· Marketing

· Product Development and Performance to Roadmap

· Summary

We are in final discussions with one of the top PR brands that’s been behind some of the top 10 tokens. Formal announcement will be released in the coming weeks. This is REALLY great news. We are in the midst of discussions with one of the premier PR firms in this space. As stated, these guys have been behind some of the most successful coins on the market. Looking forward to when this is unleased. Should be consistent with our original claim targeting the end of the month. Well, guess we’ll see how close we come.

We are working on our marketing strategy for the roll-out and sale of Bezop’s e-commerce system. This will be done in coordination with our PR team and so this won’t start until they are fully onboarded.

Not much to report in this week’s update. We continue to make progress on the product both in terms of performing bug fixes and slight design enhancements; and, we continue to research and work on the architecture for our own replacement network.

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